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The New Classical FM soars to the second most-listened to  radio station in the Toronto market

Source: Numeris, Toronto central, English, commercial radio stations, average minute audience, persons 12+


Best quarterly average minute audiences in 10 years
Source: Numeris, Toronto Central, Persons 12+, A25-54, & A35-64

March 12, 2018 – TORONTO, ON: The New Classical FM announced today that the latest quarter ratings places Toronto’s only all-classical radio station as the second most-listened to commercial radio station in the GTA. (Monday to Sunday 5a-1a, Toronto Cntl, Average Minute Audience, Q2/R1 November 27, 2017 to February 25, 2018)

The station, found at 96.3 FM in the GTA, 103.1 FM in Cobourg/Port Hope, and 102.9 FM in Collingwood and Southern Georgian Bay, had the highest average minute audiences in 10 years, in all key demos – Persons 12+, Adults 25-54, and Adults 35-64 (Monday – Sunday 5a-1a, Toronto Cntl, Average Minute Audience by quarters). Combined, one million listeners tune in to The New Classical FM every week (Total Canada, Monday to Sunday 5a-1a, average weekly reach, Q2/R1 November 27, 2017 to February 25, 2018).

“Classical music is rocking Toronto! Of course we play the greatest hits by icons like Bach and Mozart, but we also recognize the growing popularity of crossover, and more recently, movie soundtracks like Star Wars and the Oscar-winning The Shape of Water, and even video game music. Our radio station is redefining what it means to be a ‘classical’ format, and people are tuning in,” said Paul Thomas, Program and Music Director, The New Classical FM.

“For clients, The New Classical FM provides greater benefits than ever with a respected brand, a large, educated and informed audience, and a unique format,” said Dan Hamilton, Vice President, Broadcast Sales and General Manager.

The New Classical FM broadcasts the greatest music of all time plus up-to-the minute weather, traffic, arts reports, interviews, and news that is deliberately calm, concise and comprehensive. The New Classical FM also produces “Live From Zoomer Hall”, an original live broadcast concert series which has featured such international luminaries as Lang Lang, Anne-Sophie Mutter, James Galway, Midori, Canadian Brass, Ben Heppner, Measha Brueggergosman, The Tenors, Tafelmusik, and superstar group Il Volo. The station is headquartered at The ZoomerPlex, home to ZoomerMedia Limited’s 2.6 acre multi-media, production and live event facility in Toronto’s Liberty Village.
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Twitter: @classicalfm
Instagram: @classicalfm

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